Company History

ShopperTrak has evolved into the retail industry’s premier provider of business intelligence. The following are significant milestones in ShopperTrak’s history:

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2011

  • ShopperTrak acquires UK-based distributor RCT Analytics, Ltd. and installed 40,000th managed device. 

  

 

 

2008

  • The Traffic Report is launched by the Business Analytics team, offering local, regional, national and property-based traffic estimates every day. 

2006

  • Global expansion continues with new offices in Dubai, U.A.E.; Wollongong, Australia; Taipei, Taiwan; and Shenzhen, China.
  • 20,000th managed device is installed.

2005

  • ShopperTrak introduces Retail Traffic Analyzer (RTA), a web-based reporting that provides clients with real-time traffic, labour and sales data.

2002

  • ShopperTrak merges with RCT Systems, Inc. The newly formed company, ShopperTrak RCT Inc., immediately becomes the industry’s leading provider of traffic information.

2000

  • ShopperTrak Managed Service installs exceed 10,000 in retail locations throughout six different countries.

1999

  • Business Analytics launches with the National Retail Traffic Index (NRTI), the first and only quantitative traffic measurement product.

1996

  • First international distributorship opens in Tokyo, Japan.

1995

  • Bill Martin starts ShopperTrak and designs what will become the most installed anonymous video analytic device in the world.


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