Get the Most From Your Traffic Data
Retailers and mall owners juggle a variety of data sets to assess store operations, marketing efforts and customer behaviors. Even when the data is compiled from individual sources and standardized, finding the hours and labor required to extract meaningful, accurate insight is untenable.
Retailers and mall owners need a Professional Services solution to provide the framework for positioning the impact of traffic, conversion, and other key metrics across the organization. With an established change management process, retailers can prepare, manage and reinforce tactics to gain buy-in from the field and accelerate results. Through further data integration, segmenting and peer group analysis, retailers will achieve high-impact results.