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Amazon Prime Day Has Zero Impact on Store Traffic

by Brian Field on 07-05-18

As Amazon Prime Day approaches, we’ve explored what this now well-established retail event means for the wider retail community. Our conclusion is that, currently, store traffic is not affected at all by the web giant’s annual one-day flash sale. Amazon launched this mid-year promotion back in July 2015, reportedly the anniversary of the founding of...

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ShopperTrak’s 2018 Must-Know Retail Technologies

by Bill McCarthy on 01-30-18

Got traffic? Then, check out this hand-picked selection of innovative, must-know retail technologies that we saw at NRF’s Big Show 2018. At this year’s Big Show, the expo hall was buzzing with new, improved, and must-know retail technologies that are shaping the future of retail. But, let’s face it, that expo hall was packed — there’s...

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Traffic Counts at PetSmart: Improving the Customer Experience by Syncing Traffic and Labor

by ShopperTrak Editors on 09-08-16

PetSmart, the more than 1,450-location specialty retailer dedicated to pets and pet parents, upholds its mission to help passionate associates bring pet parents closer to their pets so that they can live more fulfilled lives. Dustin Baldwin, PetSmart’s director of store operations, ensures associates have the tools necessary to execute that mission with every customer,...

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