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Article

Before Scheduling Your Retail Staff, Consider These 4 Factors

by Brian Field on 09-01-15

As back-to-school shopping comes to a close, retailers should anticipate a shift in traffic trends. Often times, this includes a reduction in staff hours. Before doing so however, remember that Labor Day falls a week later this year than it did in 2014 — week 32 of the NRF calendar versus week 31 – offering...

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Webinar

10 Tactics to Improve the Shopper Experience

by ShopperTrak on 08-19-15

On Tuesday, August 18, ShopperTrak participated in a webinar hosted by RIS News about the “New Rules of Customer Engagement in a Disrupted Landscape”, which focused on ways that retailers can engage with shoppers across the path-to-purchase in order to drive sales. Highlights include how to: Create compelling at-home browsing and shopping experiences Drive shoppers...

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Article

3 Ways to Turn Customers into Brand Advocates

by ShopperTrak on 07-22-15

Despite the social media backlash and some discounted items that failed to impress, Amazon Prime Day numbers are in and all signs point to the day becoming an annual event. Global order growth was up 266% from a year ago and Amazon moved more units – 34.4 million items – on Prime Day than Black...

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Article

FootFall acquisition by Tyco Retail Solutions opens up a new world of opportunities

by ShopperTrak on 07-21-15

We are all very excited by the opportunity of working within Tyco, which has significant retail expertise, investment strength, and a global delivery capability. Meanwhile, FootFall has clearly been recognised for its global footprint through its FootFall Index, as well as through its national and regional teams that are delivering value to retailers and shopping...

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Article

Independents’ Day: how can independent businesses use retail intelligence to take on chain store rivals?

by ShopperTrak on 06-29-15

As preparations begin in the US for 4th of July celebrations and the UK gears up for its annual Independent Retailer Month, how can privately owned retail establishments show larger rivals that now is the time for Independents’ day? It’s time to get behind our independent retailers! It’s about time smaller retailers globally had a...

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Article

Vivid Sydney – Year-on-Year Influence on Retail FootFall Sydney

by ShopperTrak on 06-24-15

Celebrations such as Vivid Sydney, the city’s annual Festival of Light, Music and Ideas, often have a positive effect on the retail market in the area. Vivid Sydney caused a +13% increase in footfall on the first Saturday alone. NSW Minister for Trade, Tourism and Major Events Stuart Ayres announced “Vivid Sydney promised to shine...

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Article

Is convenience killing off Polish shopping centres?

by ShopperTrak on 06-24-15

Shopping centres in Poland have a new enemy, and it’s called convenience. Consumer activity may be on the increase – retail sales increased more than expected during the past quarter – the way people shop is changing, and it’s having a significant impact on shopping centre footfall. Over the past few years, the country has...

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Article

Father’s Day is on its way – but are the crowds coming too?

by ShopperTrak on 06-16-15

As Father’s Day takes place in the UK this weekend (Sunday 21st June), families across the country are busy preparing special plans for their dads. And the preparations don’t just lie with the shoppers; retailers and shopping centres have also been blasting out promotions to drive revenue around this special event. Annual celebrations such as...

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