ResourcesNew Blog Series
Article

What does Customer Engagement Look Like in the Post COVID-19 Retail Reality?

by Grant Gustafson on 06-11-20

In the final part of a four-part Blog Series, Grant Gustafson, our Retail Consultant from the ShopperTrak North America team, discusses what Customer Engagement could look like in the “new reality:” Engaging Customers in the New Reality  Early in my career a mentor would routinely remind me, “retail is about people.” As I grew as...

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Article

How to Win with Service and Labor in the Post COVID-19 Retail Reality

by Andy Sumpter on 06-11-20

In part three of the four-part Blog Series, Andy Sumpter, our Retail Consultant from the ShopperTrak EMEA team discusses what the Service and Labor model could look like in the “new reality.” Saying that service will be key in the “new reality” seems somewhat obtuse because service has always been key! However, it is fair...

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Article

Why Retailer’s Need to Reconsider their Operating Model as they Emerge from COVID-19

by Peter McCall on 06-11-20

In part two of the four-part Blog Series, Pete McCall, senior manager of the ShopperTrak retail consulting practice, discusses what the new retail operating model must consider as retailers emerge from COVID-19: Pre-COVID-19, brick-and-mortar retail offered few assurances to executives about the optimal operating model. Chief Experience Officers demanded a shift toward experiential retail and...

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Article

New Blog Series: Looking Ahead to the Post COVID-19 Retail Reality

by Brian Field on 06-11-20

Welcome to the first blog in a four-part series penned by the ShopperTrak global retail consulting practice team, sharing insights that can help retailers and shopping center operators as they reestablish their connections to shoppers in the post COVID-19 retail reality. Brian Field, Senior Director, Global Retail Consulting Practice, ShopperTrak I am sitting on my...

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