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2017 Holiday Shopping Prediction: Top 10 Busiest Days

by Brian Field on 10-10-17

A retailer’s guide to ShopperTrak’s Top 10 Busiest Holiday Shopping Days, and how this 2017 holiday shopping prediction  was created, and why it matters. Super Saturday? Black Friday? Christmas Eve? Creating an accurate 2017 holiday shopping prediction — not to mention, the busiest days of the season — can be tricky business. This is especially true...

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Infographic

[Infographic] Portraits of Holiday Shoppers, by Generation

by ShopperTrak on 11-17-16

With traffic levels steadily rising as Black Friday, which is the anticipated busiest day of the year, approaches, retailers would be wise to take a moment to consider just who might come into their stores this holiday season. Naturally, the holidays mean that shoppers of all stripes will enter your stores’ doors — as such,...

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Infographic

Top 10 Busiest Shopping Days of 2016

by ShopperTrak on 10-19-16

Wondering when to shop and when to not? Then, ShopperTrak’s list of busiest shopping days is exactly what you’re looking for. Unsurprisingly, we’ve granted Black Friday the top spot. However it’s quickly followed by Monday, Dec. 26 and Friday, Dec. 23, which are expected to be the second and third busiest shopping days, respectively. Check...

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Infographic

Infographic: Retailers’ 6 Steps to Holiday Success

by ShopperTrak on 09-13-16

Welcome to ShopperTrak’s Holiday Prep Series, a series of regular posts that aims to guide retailers through the busy holiday season by offering advice, best practices, and timelines for all things holiday. We’ll be here from now through January, writing articles, holding webinars, and producing great content that will help retailers keep their priorities in...

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Infographic

[Infographic] Back-to-School Season Trends 2016

by ShopperTrak on 08-17-16

In this 2016 Back-to-School Season Trends infographic, we’re bringing you insight into key economic and consumer trends that help set the stage for this year’s back-to-school season. Check out the infographic below to learn more about: Who is projected to shop, when, and through what channels How much will be spent – by item and...

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Infographic

4th of July’s Top 5: Shopper Traffic Results, by City

by ShopperTrak on 07-08-16

Determining staffing needs over a holiday weekend can be a challenge for retailers, as holiday weekends often bring uncertainty around shopping behavior. Will the free time that comes with a holiday cause more people to flock to the stores, or prompt them to stay at home? When traffic could conceivably skyrocket or plummet, how can...

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Infographic

Infographic: A Portrait of the Millennial Shopper

by ShopperTrak on 03-30-16

Representing the largest and most diverse generation in U.S. history, Millennials possess $200B, collectively, in annual spending power. Yet, attracting and retaining the attention of the Millennial shopper remains a challenge for many retailers. With a better understanding of how Millennials shop, what they value, and how their preferences differ from those of Gen Xers...

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Infographic

A Portrait of the Holiday Shopper: What to Expect

by ShopperTrak on 11-17-15

Understanding your shoppers’ perspectives is critical during the holiday season. You must prepare not only for traffic spikes, but for a more demographically diverse shopper pool than at any other point throughout the year. ShopperTrak’s 2015 Holiday Shopper infographic examines holiday shoppers’ habits, expectations, and how their perspectives on shopping differ by generation. For greater...

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