ShopperTrak Academy is a series of on-demand, online training courses. The training is designed to enable retailer’s frontline and corporate teams to transform in-store traffic data into insights and action. Driving adoption and usage of retail analytics across store-level and corporate-level staff is essential in the increasing conversions and delivering an optimal shopper experience.
The ShopperTrak Academy curriculum is comprised of ten complimentary courses available to all ShopperTrak customers. Sessions are self-paced, perfect for distributed and field workforces. Topics help store operations schedule retail labor, ultimately improve conversions, and also cover:
• An overview of ShopperTrak, identifying and actioning in-store traffic trends for retail profitability
• An understanding of conversion and how to use it as a performance metric
• A description of ShopperTrak’s solutions and processes to ensure accurate retail traffic data for your unique store needs
Other specific breakout courses are available for corporate or store-level usage.
