Tour our NRF Booth: ShopperTrak Named Among Top 10 Booths at 2017 Big Show - ShopperTrak

Tour our NRF Booth: ShopperTrak Named Among Top 10 Booths at 2017 Big Show

by Bill McCarthy on 1-27-17 in Industry Trends

ShopperTrak is proud to be spotlighted by RIS News for building one of the top NRF booths at the 2017 Big Show. In its article on the Best of NRF 2017RIS ranks the ShopperTrak/TRS booth alongside those of companies such as Google, Oracle, Intel, and Samsung. If you didn’t get a chance to visit us at NRF, now is your chance to make up for it by taking a photo tour of the booth below.

Main Entrance

The 30′ x 70′ Tyco Retail Solutions booth featured 9 primary demo stations from the core TRS brands: Shoppertrak, Sensormatic, and TrueVUE.

Traffic Solution

One of the most popular demo stations in the booth was the traffic demo, which showed how retailers can leverage in-store visit data, along with other KPIs, to increase operational efficiency.



Fitting Room

The TRS fitting room demo proved to be a big hit, as it allowed attendees to test out TrueVUE’s fitting room analytics and report, RFID-triggered employee alerts to wearable devices, and a new fitting room visibility app.


One end of the booth featured a mini theatre with a flatscreen television and chairs that allowed interested parties to watch Linda Kruse present an overview of all TRS solutions before hitting the demo stations to learn more.

Private Conference Room

Hidden just off of the booth’s main concourse was an endlessly useful private meeting room in which clients and ShopperTrak team members could discuss matters away from the crowds.

Knightscope Cycle Counting Robot

A surprise big hit at the booth this year was this guy: the K3 robot from Knightscope, a startup, that automates inventory counting using RFID technology.

If you have any questions about anything you’ve read here or seen at NRF, let us know here, and we’ll be in touch!


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Read more posts by Bill McCarthy

Bill McCarthy is the General Manager of the Americas, in which he oversees regional efforts pertaining to the Traffic Insights business unit.

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