Kevin Kearns - ShopperTrak
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The Future of Mobile Payments: Are They Here to Stay?

Will credit cards soon meet the fate of the personal check, becoming a thing of the past? Though mobile payments (m-payments) have undeniable consumer appeal and their predominance seems inevitable in this era of rapid technological advancement, retailers have been slow to adopt the necessary platforms that support m-payments. In fact, according to Planet Retail,...

by Kevin Kearns on 5-25-16 in Technology

Optimizing Opportunities: Johnston & Murphy, a Luxury American Shoe Brand

Earlier this week, Johnston & Murphy, a luxury American shoe brand, was featured in STORES Magazine profile on the company’s success with boosting sales and service through leveraging ShopperTrak’s analytics. Read the original article below to see how Johnston & Murphy used retail analytics to not only increase conversion rate (sales), but to offer better...

by Kevin Kearns on 5-19-16 in Industry Trends

Retail Summit 2016 Recap

Last week, Chicago was host to Retail Summit 2016, ShopperTrak’s revitalized, annual client event. Retail Summit 2016 explored far beyond mere data usage. Attendees gained insight from industry experts, met with peers to trade best practices, and gained a deeper understanding of retail analytics. Here are a few of the best moments and top takeaways from...

by Kevin Kearns on 5-17-16 in Events

Retail Summit, Live Coverage

Retail Summit 2016 wraps up at the end of the day, and we’ve had a fantastic time. We’ve heard from retail thought leaders, networked with peers and industry experts, and enjoyed a night of exquisite entertainment at the Art Institute of Chicago. For more details on the goings-on, check out our Retail Summit recap below....

by Kevin Kearns on 5-13-16 in Events

ShopperTrak and FootFall Announce Retail Industry’s First Global Traffic Index

Today, ShopperTrak and FootFall are proud to announce a groundbreaking global traffic index. The index enables retailers and shopping centers to benchmark performance and understand trends in major markets around the world, while also providing access to geography-based traffic trends that inform real estate decisions. Both part of Tyco Retail Solutions, ShopperTrak and FootFall together...

by Kevin Kearns on 5-11-16 in Industry Trends

The Retail Doc Weighs In: a Prescription for In-Store Success

We’re beyond excited for Bob Phibbs — the acclaimed speaker, writer, and CEO of the Retail Doctor — to be in Chicago later this week, where he will deliver the keynote speech at this year’s Retail Summit. For more than two decades, Phibbs has worked closely with several of the world’s leading brands to implement widespread...

by Kevin Kearns on 5-10-16 in Industry Trends

6 Creative Ways to Network at Retail Summit 2016

Download the official ShopperTrak Retail Summit event app …and use the networking function to connect and message other attendees directly. Bonus: with the click of a button, you’ll have instant access to all things Retail Summit – including: your customized summit agenda, speaker bios, maps, and much more!   Spread the word: use the Retail...

by Kevin Kearns on 5-4-16 in Events

Customer-led Culture at heart of 2016 Global Retailing Conference

A certain refrain echoed in my mind throughout the time I spent at this year’s Global Retailing Conference (GRC) in Tucson, AZ: customer-led culture. It is this very notion of a customer-centric culture, I’ve realized, that sat quietly in the background of nearly every interaction I experienced at this year’s conference. No matter what speech...

by Kevin Kearns on 4-28-16 in Industry Trends

Three Critical Factors Strengthen the Omnichannel Shopping Experience

Today, more than 50% of shoppers perform online research before visiting a store to make a purchase. At a time when retailers may be seeing a decline in traffic, it’s imperative that every one of these shoppers converts into a buyer upon arrival in the store. Ideally, these shoppers should check out with more than...

by Kevin Kearns on 4-22-16 in Industry Trends

A View from the Retail Summit, One Retailer’s Reflections

Never been to a ShopperTrak customer conference? It’s not too late to change that by attending this year’s Retail Summit, which is just around the corner on May 11th in Chicago. To provide personalized insight into what it’s truly like to attend Retail Summit, we spoke to a retailer who attended the 2015 event for...

by Kevin Kearns on 4-21-16 in Industry Trends
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