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School’s Out for Summer—Bring on Back-to-School Shopping

Propelled by back-to-school buying, US retail sales will grow a relatively strong 4.6% during the core back-to-school shopping months of July and August 2015, eMarketer expects. At the same time, retail ecommerce sales will rise 14.4%, passing $56 billion to represent 16.5% of full-year retail ecommerce sales, according to a new eMarketer report, Back-to-School Ecommerce...

by Bill Martin on 7-7-15 in Holidays

Spring 2015 Shopper Trends Report

Gain insight into the state of retail with the Spring 2015 issue of Shopper Trends, a compelling infographic featuring market data relevant to today’s retailers. Key highlights include: March retail sales data Top (and bottom) five U.S. metro markets for shopper visits Easter promotion analysis year-over-year Complete the form and instantly download the infographic and get insights into...

by Dana O'Neill on 5-6-15 in Holidays

2015 Easter Holiday Promotions Analysis

Now that the holiday weekend has come to a close, it’s time to examine some of the promotions that retailers ran during and before the Easter holiday. As noted in the previous blog post, Easter weekend shifted up this year by two weeks on NRF’s retail calendar—from week 12 to week 10. Did this affect retailers’...

by Kevin Kearns on 4-9-15 in Holidays

2014 Holiday Shopping Trends

Check out ShopperTrak’s 2014 Holiday Report for full access to sales statistics and holiday shopping trends. Adding to November’s 5.4% gain, December boasted increased sales, making 2014 the biggest holiday shopping season ever. To understand what drives holiday shopping trends, download and learn more about: Before the hustle and bustle of the holiday season was underway,...

by Dana O'Neill on 1-9-15 in Holidays

Midseason Holiday Shopping Report

Download ShopperTrak’s Midseason Holiday Shopping Report, which offers insights into the season’s trends and performance. Though the Thanksgiving weekend saw a slight decline, November sales are encouraging and ShopperTrak forecasts a 3.8% increase in sales for the season. While heavy promotions provided an early boost, there is still a lot of energy in the consumer as...

by Kevin Kearns on 12-17-14 in Holidays

‘Pineapple Express’ Wreaks Havoc on Holiday Shopping

The powerful storm dubbed “Pineapple Express” exploded on the west coast last week, causing millions of dollars in property damage, flight delays, and power outages. With Christmas fewer than ten days away, retailers were hit particularly hard because the storm occurred during the busiest shopping time of the year. Retailers in San Francisco and Sacramento...

by Bill McCarthy on 12-15-14 in Holidays

[Infographic] 2014 Busiest Holiday Shopping Days

Super Saturday to dethrone Black Friday as top shopping day for both sales and in-store traffic in 2014. Since 2005, Black Friday has reigned supreme in both shopper visits and sales for the holiday season. We are predicting that, while Black Brighter! All for this it free original. Spots later from and especially...

by Kevin Kearns on 10-30-14 in Holidays

2014 ShopperTrak Holiday Shopping Trends

The 2014 holiday shopping season is just around the corner and the analysts at ShopperTrak have been busy identifying interesting data points and insights to help prepare retailers for their busiest time of the year. We’ve discovered a few actionable trends, highlighted below, for retailers looking to optimize their planning for the holidays. Shoppers Starting Earlier in the Season...

by Kevin Kearns on 10-20-14 in Holidays

2013 Holiday Wrap: Rise of Thanksgiving

The 2013 Holiday Shopping Season is the first time Thanksgiving Day accounted for a significant amount of traffic, 1% of the season’s total. To view the full statistics of holiday shopping please download the 2013 Holiday Wrap.

by Dana O'Neill on 8-27-14 in Holidays

2013 Back to School : Retail Sales Estimate Growth

ShopperTrak’s preliminary estimates for the 2013 back-to-school season indicate shopper traffic will increase overall.

by Dana O'Neill on 8-27-14 in Holidays
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