February 2, 2015
Kevin Kearns Promoted to Chief Revenue Officer at ShopperTrak
Kearns to oversee revenue-driving functions with an emphasis on growth and client service
CHICAGO – February 2, 2015 – ShopperTrak, the leading global provider of consumer behavior insights and location-based analytics, today announced the promotion of Kevin Kearns to chief revenue officer. In the newly created role, Kearns will oversee the professional services and marketing department, as well as the global sales and sales operations teams.
“Kevin has an exceptional track record as a leader with ShopperTrak, and we are excited to allow him further opportunity to drive our organization,” said ShopperTrak CEO Christopher Ainsley. “This is an important strategic move as it underlines our focus on delivering quality service and continuous growth.”
Kearns has been with ShopperTrak for more than four years serving as the chief sales officer, where he was responsible for leading global sales and customer service operating in 91 countries. Prior to joining ShopperTrak, Kearns was the chief sales officer for WorkflowOne and the president of Huthwaite, Inc. Kearns holds degrees in economics and business administration from the University of Iowa.
In addition, Katie Twohy has been appointed vice president of global marketing, where she will report to Kearns and oversee all of ShopperTrak’s marketing efforts. Twohy has been with ShopperTrak more than four years, serving in roles of increasing responsibility. She holds a bachelor’s degree in finance from the University of Illinois at Urbana-Champaign and her MBA from the Kellogg School of Management at Northwestern University.
ShopperTrak is the leading global provider of location-based analytics, offering insights into consumer behavior to improve profitability and effectiveness. Through the use of analytics, ShopperTrak enables clients to better understand their customers, enhance the shopping experience, and ultimately increase traffic, conversion and transaction size.