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The Future of Shopping Centers & Large-Format Venues

In this edition of ShopperTrends, Chetan Ghai, ShopperTrak’s Chief Product Officer, comments on the future of shopping centers, trends in large-format venues, and how places, such as malls, can leverage traffic and consumer behavior data. Ghai believes that, slowly but surely, malls are becoming recreational venues in which one will shop, dine, and seek out...

by Dana O'Neill on 1-22-16 in Industry Trends

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